If you’re done living overwhelmed, overworked and undervalued, then it’s time for simplified systems that bring
The good news? It doesn’t have to be this way.
I get it because I’ve lived this too…
You’re doing only the “easy” tasks (Hi, inbox!) because you have no idea what to do first and how to get it all done (I smell that overwhelm a mile away)
You’re constantly bending over backwards for your clients because you’re afraid they’ll be upset if you enforce boundaries.
You feel so. much. guilt. over the missed get-togethers and family time (even nights + weekends), because you’re saying ‘Yes’ to too much work.
You always feel like you’re just surviving, never having time to provide an amazing client experience. Like you’re stuck working IN your business, never able to work ON your business to make the experience match your heart.
The to-do list never seems to end…there’s always one more task you need to check off before you can take a break.
I know the feeling...
Imagine being able to close your computer every night, take time off every week and work with clients-turned-friends who respect your boundaries so you can love your life and work again.
TRUSTED BY:
and many more!
If you want to live your life again, you’ve got to put systems in place.
That truly, 1000% if I can break free from the burnout cycle with a true creative brain YOU CAN TOO!
What does that mean for you?
I AM the stereotypical creative who LOVES my work, has a zillion ideas, is easily distracted by pretty things and struggles to focus. And yet, at the same time, prioritizing balance through systems has allowed me to take 2 maternity leaves in 2 years, spend more days at home with my girls than working, rarely work evenings or weekends, all the while building deep, life-giving relationships with clients-turned-friends-turned-raving-fans.
Balance did not come naturally to me.
I need you to know something.
Wedding + family photographer
Poly
"With over 10 years of being a full time photographer, I thought I had it all together, but Val taught me workflow strategies that truly changed the way I run things."
BRAND + WEB DESIGNER
Amanda
"This is hands down THE best decision I've made not only for my business, but for my personal life, my boundaries, and my family. I'm talking getting my life back kind of stuff."
WEDDING PHOTOGRAPHER
Katzie
"If you want to run a business that is life giving and allows you to show up fully for those you're blessed to serve, it is well worth it and you don't have to figure it out alone."
I SO NEED THIS
A team of women that have your BACK - feel the love, support and accountability that comes with a tight-knit community of your new biz besties.
Unlimited access to our online community to get the support, clarity and answers you need!
Simple, doable processes that every creative needs, but most don’t have.
Weekly group coaching calls that will turn everything you think you know about work/life balance completely on its head so you can see just how doable it actually is.
a 4 month implementation-focused group coaching program for women in business (you!) who are ready to structure your heartfelt business around your life, so you can finally start living it again!
Introducing
I believe balance is a daily choice worth fighting for. What will you choose?
Resolve is the determination to choose balance (with the support of your systems) day after day, week after week, year after year.
Just like goals without action, what good are systems without follow through?
When it comes to balance, your systems are the roots that will keep you grounded to your definition of success and allow you the brain space to get your work done.
2. Follow Through
1. Strong Roots
Strong Roots + Follow Through
+
I believe there are two essential elements to success:
Resolve [ri-zolv] noun
firmness of purpose or intent; determination
Why "Rooted Resolve"?
In Rooted Resolve, I will guide you through the exact processes I use in my business and life to intentionally get you UNSTUCK and ON TRACK with your time so you can build a business you love around a life you actually LIVE!
Discover a renewed focus and vision for what productivity can look like in your work hours no matter your personality
Productivity
Learn a simple and streamlined system for managing your to-do list and calendar so the *right* work gets done
Calendar + To-Do's
How to identify a clear and unique-to-you definition of success that gets you excited to prioritize what matters most and directly affects every business decision
YOUR Definition of Success
Here's what you'll learn.
Build a high-end, excellent client experience workflow that’s best for everyone and leaves your clients grateful + raving
Elevated Client Experience
Define clear + caring client boundaries with the confidence and tools to enforce them with kindness
Client Boundaries
Implement routines that simplify the process of prioritizing what matters most and LIVE your life!
Personal Life Priorities
Learn my proven method for planning out projects and goals so you can ditch sideways energy and actually accomplish them
Enlightened Goal Setting
Identify the best strategy to implement systems in your business that simplify your work + elevate your professional image
System Strategy
Learn + implement a high-touch client communication strategy with customized templates that reduce questions, minimize frustration and build trust
Client Communication
Let me show you how
I believe you can actually live your life *and* love your work
Finally, with all of your strategy and structure in place, you intentionally build an incredible client experience that holds tightly to your personal boundaries so that both you and your clients walk away *more* than satisfied with the experience.
Balance Client Experience + Boundaries
Satisfaction
Once you've got the vision, you need to build and commit to effective structures to manage your work and time. This means streamlining your workflows, planning your days, prioritizing rest and learning how to really truly know when enough is enough so you can learn to say "no" with confidence.
Build Structures to Manage your Work
Structure
Commit to the vision of an intentional work/life balance strategy to do your work really well, but never at the sacrifice of prioritizing what matters most. It's time to get ultra focused on maximizing your time and capacity toward the *right* things.
Envision Intentional Strategies
Strategy
We'll start by defining what success means to you. We need to stop basing our view of ourselves on what success looks like for other people and actually build our business around the picture of life we personally dream of!
Clarify what success means to you
Success
Over the course of 4 months, we’ll cover + implement the 4 phases of my Balanced Business Framework to build the intentional systems you need to finally experience the flexibility + freedom you always dreamed would come with being your own boss.
The Framework
You'll have 24/7 access to our private Slack group for feedback, accountability + real relationships with the other like-minded women in the group throughout the week!
COMMUNITY
After every group coaching call, you will have homework and clear action items to put what you’re learning into practice right away!
homework
Everyone's business, goals and version of success are different, which means the ways the principles apply to each of you will differ. Hot seats allow us to focus + troubleshoot individually.
HOT SEATS
On our group coaching calls, I will walk you through the principles and details of my balanced business framework. There will be time for discussion and questions to make sure it all makes sense!
GROUP CALLS
so what does this actually look like?
Let's Break it Down
MALLORY,
SKATING + HOCKEY COACH
"I was overwhelmed, on the verge of burning out, wearing too many hats and managing an amount that is not sustainable. Now I have peace of mind, less stress and time to build MY version of success. It's the best investment I have made. All that I have learned influences my life - my home time, my family time, my work time - all aspects of it.
"It's the best investment I have made"
ANA,
HAND-LETTERER
"Val encouraged me to take a really hard look at what I want my life to be like....And I have come to realize that I do not want to have a life full of so much work. Think of saying "yes" to Val's coaching not only as an investment in your business, but also in your own personal life. An investment with Val will be a way for you to gain clarity in your business and ultimately find joy in creating a life you want to live."
"You will ultimately find joy in creating a life you want to live"
TRISH,
LUXURY WEDDING PHOTOGRAPHER
"I'm not sure I can adequately summarize the impact of Val's expertise on my business. She helped me implement a strategy that would allow me to work smarter, not harder and helped focus my business in a way that supports my LIFE goals. Val believes that our life goals should come first, and our business should be built around those personal goals. I will be forever grateful for this guidance and shift in mentality."
"I will forever be grateful for this shift in mentality."
KIANA,
PHOTOGRAPHY TEAM LEAD + COACH
“Being an entrepreneur can be severely lonely. The group experience made me feel like I have coworkers - friends that understand the struggles of running a business, but also can empathize with the realities that this lifestyle puts on your relationships outside of work. When we put our collective experiences together the energy was absolutely magnetic.”
"The energy was absolutely magnetic."
All sessions will be held on Wednesdays at 1:30pm CST and will be recorded.
Say no more, I’m in!
We kick off in February, are you in?!
You will end every call with crystal clear direction and to-do’s to put what you’re learning into practice right away with the accountability to follow through
Clear Homework, Takeaways + Accountability
You have access all day err’day to this safe space to ask Val questions, get feedback and build relationships with the other (amazing) women in the group
24/7 Access to Private
Online Community
10 content-based coaching calls + 30 minute Q&A Discussion Period to end each call
Weekly 90 Minute Calls (16 total)
A 4 month implementation-focused group coaching program where I’ll walk you through every step to ditch living overwhelmed, overworked and undervalued, with simplified systems that bring LIFE
So you probably want the details, right?
Wedding, Lifestyle + Brand Photographer
BECCA
"Working with Val has truly been life giving. For years I have spent holidays, evenings into late nights and weekends editing for hours on end or feeling guilty for not spending time working because my plate was so full of to-do’s. This year I took entire weekends off without even considering the workload--because it is manageable! Val helped me dodge burnout by using my time wisely. This allowed me to invest more energy into every client the way they deserved. She gave life back into my business and in turn that provided life back into my life."
Schedule a Call
no-strings-attached, I truly want what's best for you!
Want to chat with Val face-to-face to see if this is the right fit for you?
Only 8 spots available
You’ll get to hear from three of my v talented biz friends who happen to be a systems strategist, copywriter and coach to get even more expert advice as you build out your own personalized systems.
Guest Experts
Camaraderie and real relationship grows best in 1:1 contexts where you can look each other in the eye and share some #realtalk. I'll coordinate monthly 1:1 biz bestie chats so you can really get to know each other on a more personal level throughout the program.
Biz Bestie Chats
Sometimes, you just need that focused 1:1 attention to work through a complex situation or to ask personal questions. You'll get two, on-demand 30-minute 1:1 coaching sessions with Val to make sure you make the most of our time together!
1:1 Coaching
Wait, there’s more? Yeah girl!
The Bonuses
ORGANIC MARKETING AGENCY
Courtney + Abbey
"We were basically lost without you and we didn't even know we needed you as much as we did!"
WEDDING PHOTOGRAPHER
Natalie
"Val is a deep well of insight, information, encouragement and strategy."
WEDDING PHOTOGRAPHER/EDUCATOR
Jen
"There's no reason not to jump in - you really have nothing to lose and everything to gain with coaching."
Wedding Photographer
Dorothea
"Val has made a huge impact on not only my business, but also my life. I can't express how thankful I am!"
PINTEREST MARKETING + DESIGN
Josie
"These systems make the business side of things less of a headache for me and led to a happier life outside of work."
WEDDING + PORTRAIT PHOTOGRAPHER
Nicole
"Val has made me EXCITED about numbers and workflow and things I never thought I would everrrr feel excited about."
Wedding Photographer
Brooke
"Val helped me create personalized workflows that fit my personal life and my business goals."
COPYWRITER + EDUCATOR
Cynthia
"Val's approach has empowered me to organize my business in a way that serves my life without working more. I really feel like a CEO now."
Wedding Photographer + COACH
Kiana
"I feel confident about what I can say yes and no to and what my boundaries are. It's life changing!"
You are no different from these amazing women I’ve coached to design a balanced life they LOVE! Are you next?
I’m ready, sign me up!
I believe you have the courage it takes to build your creative business around your life. Do you?
That’s why you’re here, right?
Everything I do and teach comes with the expectation that you WILL have to customize it in some way to your business and brain, but I don’t expect you to know how to do that on your own.
I don’t believe in straight up copy/paste strategies.
Just in case you’re not sure your creative brain can be managed or you just don’t have an “organized” personality type, let me ease your mind.
will not stop until you feel like you really truly can do this!
I will work tirelessly to help you understand and build YOUR own customized system that makes sense to YOUR BRAIN. I have no problem answering the same question 10 different ways and
My promise to you:
Think of me as your business strategist & BFF all in one ;) Some even call me their “business therapist.”
A recovered burnout turned business coach.
Hi! I'm Val.
I made a lot of mistakes in those first years (like, a lot of mistakes), but honestly, all those hard lessons ultimately led me to building a healthy business that doesn’t consume my life!
And now, I help women like you (yes, even with a creative brain!) build your business around your life and experience the kind of freedom and flexibility you’d always *thought* came with being your own boss.
I spent my first years as a photographer overwhelmed, overworking and learning a LOT about business the hard way. I had no clue how to properly manage my time or really anything in my business for that matter.
This is me! I’m in!
Humility, willingness to learn, trust in the process and a resolve to DO THE WORK are essential and so rewarding!
You value quality over quantity and genuinely want to build and implement healthy business practices.
You’re craving a healthy business
You’re not looking for a get-rich-quick solution, you’re in it for the long haul because you’re passionate about what you do and serving others well.
You need a sustainable solution
You’ve seen that more clients and more money don’t just solve all your business problems
You know “more” isn’t always the answer
You plan to put effort in to empower other women to win just as much as you want to win yourself
You’re all in on Community over Competition
You know you have some serious potential, but managing your time seems to always be standing in the way of your big growth dreams.
Your to-do list is getting in the way of your growth
You’re so good at what you do, but feel a little scatter-brained when it comes to “the back end of business”
You’re kind of “all over the place”
You know there HAS to be a way to take time off year-round, but can’t seem to make it happen
You want consistent time off
You just really freaking love your clients and want the BEST for them
You care FIERCELY about your clients
I believe in a good fit, so let’s make sure Rooted Resolve is for you!
AMANDA
BRAND + WEB DESIGNER
"For the first time in a long time, I didn't feel alone in my business. Val (being a creative herself) understands how a creative brain works. She took us through every part of her process and showed us exactly how to adapt that process to our specific niche."
a little FAQ #realtalk because a good coach shoots ya straight ;)
FAQ'S
Honestly? You’re ready when you’re willing to actually do the work. Any type of coaching is fully dependent on your commitment to actually follow through and implement what you learn.
The reality is no matter where you are in business, whether your business is just an idea or you’re flooded with clients and trying to organize the chaos….everyone is ready for coaching because no one has it all figured out and everyone can always grow. You (and I!) can always learn and grow. My job is to help every one of my clients clarify the areas they need to grow in order to achieve a healthy business while maintaining a balanced and fulfilling life. In my personal experience, I have never regretted an investment I made in coaching, even when the investment was scary.
Group coaching is for you if...
-You feel like you need to focus on growing specifically in the following areas: time management, productivity, work/life balance, system strategy, workflows, client experience, client boundaries + communication and personal life priorities.
-You want to build relationships and community with other like-minded entrepreneurs
1:1 Coaching is for you if...
-You need more in-depth focus or have a specific project or business need
-You need more individualized attention and full access to me throughout our time together
-You need the flexibility to customize meeting times and pivot our coaching focus to best suit your goals and needs along the way
If you’re still unsure, no worries! Let's jump on a quick call to chat through the options!
Rooted Resolve is for the female entrepreneur who cares deeply about her work and is ready to implement intentional, healthy business practices to get her work/life balance under control.
She’s in it for the long haul and highly values providing an excellent experience for her clients or customers.
She understands that in order to have a business she loves, she needs to build a strong foundation. She's willing to do the deep, behind-the-scenes, not-so-sexy work to work toward real transformation.
She highly values community over competition and doesn't believe in keeping "secrets." She wants to empower other women to win just as much as she wants to win herself and is willing to put in the time to build lasting relationships.
I’m looking for women who value quality over quantity and genuinely want to build and implement healthy business practices.
You’re not looking for a get-rich-quick solution, you’re in it for the long haul because you’re passionate about what you do and serving others well.
It’s also very important that you’re in it for the relationships and believe in empowering and lifting other women up. Choosing vulnerability and openness will be expected and so beautifully rewarding.
A high-value of community over competition is essential. If you feel protective of your knowledge and don’t want to “share your secrets” this is not the program for you.
Humility, willingness to learn, trust the process and a resolve to DO THE WORK are essential.
If you are a true business partnership where you are together running one business, you can apply together and join the calls together or separately. Because you're a partnership, everything you receive will be shared (ie, your 1:1 sessions will actually be 2:1).
During the group coaching video sessions, I will present the educational content first and then we will have helpful discussion and troubleshoot together as needed.
My coaching style is a healthy mix of casual lecture + interactive discussion, so that we make sure the concepts make sense and can be applied to your unique situation.
We will also do hot seats where we will spend a set amount of time focusing on one person and their specific needs as a group.
We will have 30 minutes of open Q&A time at the end of each content call where you can ask questions and get feedback over the content and homework as needed.
We will kick off our 4 months together with our first group coaching call Wednesday, February 1st, 2023 and continue through May 24th.
1:1 sessions will be scheduled on-demand depending on availability during my work hours (Mondays + Wednesdays 9-5).
All sessions will be held over video on Wednesdays at 1:30pm CST via Zoom. All sessions will be recorded and made available within 24 hours.
All group sessions will be recorded, so if you have to miss one, you’ll be able to catch the recording and ask for any clarification needed in the online community!
Yes! You can make 6 monthly payments of $467 if you choose not to pay in full up front.
The first payment of $467 and the signed contract books your spot and then the remaining payments will be due the first of each month.
@valmarlene
No-strings-attached, I truly want what's best for you!
I totally get it - let's chat on Voxer!
still not 100% sure?
I'm ready for this!
16 Weekly Group Calls with time for Q&A
6 Hot Seats
24/7 Access to Online Community
Clear + Paced Weekly Homework + Takeaways
2 1:1 Coaching Sessions with Val
Monthly 1:1 Biz Bestie Chats with the other women in the group
All the tools, feedback and encouragement you need to finally put systems in place to make balance your reality
Let this be the year you FINALLY prioritize systems and actually follow through to make balance a reality
Ok Val, let’s do this!
Imagine taking time off every week (even during busy season), work-free vacations every year and working with clients who love your work AND respect your boundaries…no really, this can absolutely be your reality!
Are you ready to be one of 8 women who finally experience the freedom + flexibility you always thought you’d have as an entrepreneur?
